Photography lighting companies Elinchrom, Phottix and Sekonic have announced they are teaming up to launch the ‘most revolutionary lighting control system ever’.
Each of these companies have their own domain they dabble in, but the hope is that through this alliance photographers will more easily be able to create a unified workflow, even across different brands.
The press release announcing the partnership notes design engineers from Phottix and Elinchrom are working on bringing ‘enhanced features’ to the next generation of Skyport Transmitters, specifically hyper-sync functionality (the ability to use strobes at a faster shutter speed than a specific camera is otherwise capable of). Likewise, owners of Phottix’s Indra lighting systems will soon be able to natively use Elinchrom light modifiers.
Sekonic is getting in on the action by partnering with Phottix and Elinchrom ‘to finalize two new 478-series LiteMaster Pro flash meters’, which will include new in-meter controls for adjusting Elinchrom lights and the ability to trigger specific Phottix lighting groups at a time.
Individually, none of these technologies are quite as ‘revolutionary’ as they seem. PocketWizard and Sekonic have had in-meter integration for years and PocketWizard has devices that can adjust lights from the trigger itself. What will eventually make it at least evolutionary is that over time this alliance will create an ecosystem of technologies that work seamlessly with one another without the need for third party triggering systems.
From the press release, it doesn’t seem like the new products are too far out, so keep an eye out and we’ll keep you up to date.
Tags: Canon, sekonic, elinchrom, phottix
OITA (Jiji Press) —Canon Inc. said Tuesday it plans to fully automate domestic production of digital cameras as part of an effort to shift production back to Japan while reducing costs.
The company will invest about ¥13.3 billion to build a technology development facility in Kunisaki in Oita Prefecture by the end of next year. The facility will bring together about 500 engineers to create automation technologies, including robots. Canon plans to implement its new technologies in four domestic digital camera plants, in Oita, Nagasaki and Miyazaki Prefectures. The implementation will start in 2018 and take place in phases. Production of high-end models and their replacement lenses will also be automated.
Canon expects the automation to cut production costs by around 20 percent. Leveraged by lower costs, the company is aiming to raise the domestic proportion of its global camera production to 70 percent from the current 60 percent. The automation of the entire assembly process would reduce the necessary workforce by more than half. Excess workers will be transferred to other posts within the company.
Samsung looked to usher in the consumer adoption of solid state drives (SSDs) back in 2013 with the launch of its speedy EVO series. It continues to forge ahead with its high-capacity vision for consumer-oriented, flash memory storage solutions with the addition of a pair of 2TB SSDs to its lineup.
The newest members of Samsung's SSD family are powered by the company's proprietary 3D Vertical NAND (V-NAND) technology, which it first unveiled in 2013. This brings the total range of products in its SSD lineup to 20, ranging in capacity from 120 GB up to the whopping new 2 TB options.
The drives are housed in the same 7 mm, 2.5-in aluminum casing as previous models and comprise 32 layers of 128 GB 3D V-NAND flash chips and an improved MHX controller to better support the 2 TB format. Also inside are four 20 nanometer-class 4Gb LPDDR3 DRAM chips.
Samsung has launched two versions, the 2 TB 850 EVO and 2 TB 850 PRO. The PRO variants have traditionally promised slightly better read/write speeds and reliability. Though Samsung is yet to release technical details on the new drives, it is guaranteeing the PRO model for 10 years or 300 TB written, and the EVO model for five years or 150 TB written.
The 2 TB 850 EVO is expected to cost US$800 and the 2 TB 850 PRO $1,000. There's no official release date yet, but they will be available to buy in 50 countries. Samsung also says that it has plans to extend the 3D V-NAND SSD lineups to include mSATA and M.2 form factors.
Tags: SanDisk, SSD, Flashmemory, photo, photography, photo assistant, photoassistant, DSLR, Canon, Nikon
Flash-based solid state drives (SSDs) have historically been the poor cousins to platter-based HDDs in terms of storage capacity, making them a poorer option for enterprise applications. But SanDisk is looking to change things with its new Optimus MAX SSD, the world's first 2.5-inch Serial Attached SCSI (SAS) SSD packing 4 TB of storage capacity.
Touting the new drive as the first true replacement for legacy mission-critical data center SAS HDDs, SanDisk claims the 4 TB Optimus MAX SSD allows enterprises to maintain their current SAS storage infrastructures, while providing improved, cost-effective performance, and generating less heat and consuming less power than HDDs.
Just exactly how cost effective the new drive is remains to be seen as SanDisk hasn't revealed pricing details, but it is claiming sequential read/write speeds of up to 400/400 MB/s and random read/write speeds of up to 75,000/15,000 Input/Output Operations Per Second (IOPS) for the drive via its SAS 6 Gb/s interface.
Although the thought of slotting a 4 TB SSD into your laptop might sound appealing, SanDisk is targeting the drive at read-intensive applications with typical workloads made up of a read/write ratio of 90/10. This includes data warehousing, media streaming, web servers, video on demand (VOD), and web-based applications.
"Customers have been looking for a way to transition their data centers from HDDs to NAND flash, but have been forced to decide between cost and performance, or give up important functionality," says John Scaramuzzo, Senior Vice President and General Manager, Enterprise Storage Solutions at SanDisk. "We believe that the Optimus MAX will be a disruptive force within the storage industry, catalyzing many organizations to make the switch from their HDD-prominent data center infrastructures to SSDs."
CanonRumours.com says that the upcoming Canon EOS 5D Mark IV sensor will employ the same dual-channel readout as the EOS C300 Mark II.
READ MORE HERE.
Tags: Canon, Photo, Photography, Video, Photo Assistant, DIT, Digital Tech
On first blush the XC10 appears to be a mash-up of Canon corporate bits combined and modified in a novel way, yielding a product addressing the gap between Canon’s current lineup and its more innovative competitors in the video space.
Without cannibalizing existing sales.
A tough design brief, but they just may have pulled it off.
The XC10‘s non-interchangeable zoom lens (8.9mm– 89mm, f/2.8 – 5.6 is the full-frame equivalent of 27mm-270mm, f/5.6 – 16.8) will not give anyone shallow depth of field nor real low-light flexibility, even with a top ISO of 20,000. A 12-stop dynamic range is not going to wow anyone expecting a Sony competitor. The rear LCD flips up and down (very much like the Sonys) but not out. And the XC10 shoots UHD, not full 4K.
Read More Here
Tags: Canon XC10, Canon, Photo, Photography, Video, Photo Assistant, DIT, Digital Tech
Magic Lantern keeps pushing the boundaries of the Canon DLSR platform.
They have recently announced that it is now possible, on the Canon 5D Mark III, for you to shoot at 40 frames per second at 1080 in RAW mode.
If you are shooting in 720 you can record up to 67fps in RAW.
You might be asking why this is such a big deal. Until now you were limited to only 30fps in full 1080. Many projects these days require the ability to shoot slow motion in 1080 is a necessity.
Until now my work around has been to shoot those productions that require slow motion in 24 fps for the main footage and then any b-roll I would shoot at 30fps and conform those to 24fps. This slows down the b-roll enough to really help create a cinematic look to the video.
That is the way I can stay in full 1080 resolution. With this workflow I can take the “edge” off the video but it still isn’t really slow motion. I also shoot 30fps with a high shutter speed and can slow the footage down even more in post to get closer to real slow motion in 1080.
Now with the ability to go down to 40fps I can now start approaching true slow motion in 1080. If you need to push slow motion a little more you can still apply post production slow motion and those extra 10 frames per second really make a huge difference.
Make sure you download and try out a few features from Magic Lantern. It is like buying a whole new camera with new features. Happy shooting.
Technical info here.
Tags: Magic Lantern, Canon, 5D MKII, 40fps, 720p1080p, Photo, Photography, Photographer, Photo Assistant, Photo Assistants
In the below video, YouTube user EXIV compares footage taken from a Canon 5D Mark III with that taken from a OnePlus One Android phone.
He writes, "The aim of this test is exclusively to compare how the OnePlus One performs respect the Canon 5D Mark III in a ideal light condition. In this case I am pleased to notice that the OPO performed incredibly well, but no doubts that the Canon 5D Mark III is obviously still the best option for filmmakers for all the many reasons that make a DSLR what it is. But it is interesting also to notice that, in terms of dynamic range, the OPO performed incredibly well compared with the 5D, and I can tell you that with a similar exposure, there is almost no difference between the two."
Tags: Canon, 5D Mark III, OnePlus One, Android, Photo, Photography, PhotoAssistant, Photo Assistant, Photographer
An inspiring new photo show explores how photographers confront and, in many cases, overcome depression and mental illness through creating images. Founded in 2012, the Broken Light Collective provides photographers of all skill levels, who are affected by mental health challenges, with a safe and supportive environment in which to display and develop their work.
The new show, titled From Darkness to Light: Photographs by Broken Light Collective, includes selections from the group, which is comprised of over 10,000 photographers from more than 150 countries. The 36 photographers featured in the exhibition come from all over the globe and have been affected by a range of conditions including depression, anxiety, bipolar disorder, PTSD, OCD, addiction, and autism.
The goal of the group, according to a recent story in the New York Times, is to use the art of photography as an effective means to fight the stigma and raise public awareness while enhancing the lives of those affected by mental illness.
From Darkness to Light is curated by Danielle Hark and presented through the Fountain Gallery Visiting Artists Program.
The show is on display at the Fountain Gallery, Fountain Gallery, 702 Ninth Avenue in New York City until August 13th.
More info and image here.
Tags: Photo, Photography, PhotographerPhoto Studio, Photo Assistant, Photo Assistants, Photographers Assistant, Dynalite, Canon
As photographer we deal with PDF files in one form or another several times a day. We're either creating PDF's or converting them. Here is an online resource that allows everyone to create or convert PDF files for FREE online.
Tags: PDF, ADOBE, Photo, Photographer, Photography, Photo Assistant, Photoassistants, Canon, Profoto